
Hub
The Advertising Future
Product news, research and commentary from the Anonymised team, plus where we have appeared in the trade press.


Anonymised and Bytek partner on first-party data activation

Anonymised x Index: Custom Algorithms for ID-Less Ads

Anonymised and Bedrock: A New Era in ID-Less Advertising

Anonymised x Onetag: High-Performance ID-Less Ads

What is the Future of Brand Safety on Meta's Platforms?

2025 Predictions: Policy & Regulation

Op-ed: The ID bottleneck in publisher first-party data

Introducing Anonymised Frequency Capping

Introducing Anonymised Topics

The tyranny of the matching table and ID-less advertising

The appeal of first-party data

Integrating Anonymised with Google Publisher Signals

Introducing Anonymised Retargeting

The Queen Sacrifice: Google and third-party cookies

Introducing Anonymised Attribution

Allan Tinkler Joins Anonymised as Commercial Lead

Welcome Chris Clarke, our new Head of Integrations

Mumsnet - 1PD to onboard incremental non-endemic advertisers

Incremental cookieless reach & performance for global brand

Understanding Curation: Pros and Cons of Trading Ads

The Privacy Sandbox: Imperfect, Competition Steps In

Traders, beware of Muscle Memory Overreach

Winners and losers from the last Christmas cookie party

Why Privacy Now: 4 Insights After Two Months

To Survive, Digital Ads Must Drop Interoperability

Anonymised Appoints Isabel González Head of Success

Publicis Media and AOP Test

What does one year revolutionising ad tech teach you?

Dentsu X for a premium fashion brand

An interview with our NEWEST member of the team Pete Emms

GEDI - The Italian Publisher with 3x number of conversions

Anonymised wins I-COM Data Creativity Awards

The Death and Rebirth of Real-Time Bidding

The Battle for Consent in 2023

Rewriting the Rules of Audience Targeting


